News
A collection of digital market insights, feature releases, and product launches focused on financial services.
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Onboarding Insights from GoCardless
- Apr 09, 2025
- UX Limelight
Oliver Lane
Explore how GoCardless uses simplicity, trust-building, and smart integrations to optimise onboarding and boost user activation.
UX That Gets You: The Power of Personalisation
- Apr 08, 2025
- UX Limelight
Anna Smith
From Spotify to Google Maps, today’s smartest products use personalisation to cut friction, boost engagement, and build serious loyalty. It’s not just a UX trend, it’s a performance driver.
Micro-Saves, Major Wins: What Financial Services Can Learn from Waze
- UX Limelight
Katerina Christodoulou
We explore Waze’s app to understand the key UX drivers that make Waze compete with the likes of Google and Apple maps.