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A collection of digital market insights, feature releases, and product launches focused on financial services.

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Headspace Onboarding: A UX Journey That Welcomes and Delights

  • Feb 12, 2025
  • UX Limelight

Tim Cryer

Director, Research Lead

Headspace’s onboarding journey blends calming visuals, interactive elements, and science-backed claims to create a welcoming, engaging experience. It encourages personalisation while fostering a sense of community, making it an effective, user-friendly introduction.

Emma’s Budgeting Tool UX Unpacked

  • Feb 06, 2025
  • UX Limelight

Tim Cryer

Director, Research Lead

Emma’s budgeting tool balances automation and control. We look at the UX, behind the budgeting tool, to understand how Emma stands out from the crowd.

Kano Model: Greggs Special 🥖

  • Market Insights

Oliver Lane

Founder, Product Lead

Greggs has expertly applied the Kano Model to prioritise the needs that drive customer loyalty and satisfaction, becoming one of the most recognisable brands in the UK with over 2,000 stores nationwide.