BehindLogin Custom Research

Shape strategies, green-light projects and inspire your team to deliver best-in-class. Get ahead of the competition with our Custom Research.

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Global insight behind the login

Over 1m+ research participants in 100 different countries help us to capture the real user experience of competing digital products.

Competitor journeys created with real users

From our participants, we capture anonymised screens and share end-to-end user journey maps on FigJam for easy review and analysis.

Proprietary experience benchmarking framework

Competitor journeys are scored with an objective and evidence based evaluation of the digital experience.

Our Approach

Competitor Benchmarking

Leveraging insights obtained through qualitative screen sharing research and quantitive survey data from our Global Research Panel, combined with BehindLogin’s expert opinion we provide evidence-based, detailed competitor benchmarking reports.

Get the inside track on how you stack up against the competition to showcase strengths, build business cases and shape product roadmaps.

UX Flows & UI Screens

BehindLogin’s Global Research Panel share their device screens and walk through all the features of different digital products. We capture this insight and create interactive UX Flows on Miro and FigJam and provide downloadable folders of the UI Screens.

Access the end-to-end digital experiences of your competitors from the perspectives of real users to optimise your solutions and overcome design challenges by leveraging the best bits from across the market.

User Research Videos

BehindLogin hosts research sessions with our Global Research Panel to see and hear how users interact with and talk about the digital products they use in their day to day lives. Our dedicated video editing team anonymise participant data in research videos and pull out the key findings and highlights to provide compelling and engaging user research videos of your competitors experiences.

Bring to life pain points, highlights and user needs from across the competitive landscape to add a layer of outwards facing insight to your research capabilities.

Survey Data

BehindLogin creates custom surveys to capture quantitive data and insights from our Global Research Panel. Our research team are experts are in creating and analysing survey data, deploying various research models, including the Jobs To Be Done framework, to uncover market insights and test hypotheses for our clients.

Obtain quantitative insights from a large pool of research participants to ensure robust and reliable research is used throughout the product lifecycle.