Reports

Digital Assistant
AI Experience Benchmark
2026

COMING SOON:
The first experience-led benchmark of banking digital assistants.

Pre-register for early access and best-in-class inspiration. Gain the competitive edge and prioritise features for an experience that exceeds expectation.

Digital Assistant AI Experience 2026

Uncovering the real user experience

A benchmark of the real user experience across 20 leading providers

  • Intelligence that understands intent and context
  • Usefulness for users in the real world
  • Task completion users can experience
  • Safety & trust built on guardrails & reassurance
  • Use of data to drive context and personalisation
  • Conversation quality that feels personable and engaging
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Included in the report

Leaderboards & Awards

Best-In-Class Showcase

Performance Scores

Expert Commentary

Provider Diagnostics

Anonymised Conversations

Driving competitive advantage

Mature, intelligent, digital assistants deliver measurable commercial impact:

Higher Conversion

Stronger Retention & Lifetime Value

Lower Cost-to-Serve

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Learn from the best and gain the competitive edge.

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Why BehindLogin

Inspiring the Next Generation of Digital Experiences, BehindLogin provides the competitor intelligence that brings market advantage.

  • Exclusive behind the login UX analysis and benchmarks trusted by leading FS providers
  • Designed for teams who need to act fast and gain insight to shape their product strategy
  • Reduce risk and deliver better outcomes for your customers and your business